ABOUT US

At Optimizing Group, we turn the promise of AI into practical, profitable business solutions.

Founded by Keith Kravitz, a digital pioneer who launched one of Florida’s earliest internet development firms in 1993, our mission is simple: help businesses use AI to save time, increase profits, and scale smarter.

Keith brings over 30 years of proven success across industries—healthcare, insurance, legal tech, and digital marketing—backed by a unique ability to blend technology development, business operations, and high-impact sales strategy. From building multimillion-dollar companies to launching FDA-compliant medical innovations, Keith has always stayed at the forefront of what’s next. His early company, PowerNet Partners/CyberAd, delivered cutting-edge eCommerce and marketing solutions before most businesses had an online presence—later merging with one of Microsoft’s largest consulting firms.

Today, Keith leads Optimizing Group with that same pioneering vision, now focused on AI integration and automation. Whether helping law firms streamline documentation, empowering healthcare providers with smart diagnostics, or creating scalable systems for service businesses, he and the team make AI simple, safe, and effective for real-world use.

If you’re overwhelmed by AI buzzwords, stuck in manual workflows, or unsure how to get started, we’re here to help. We don’t just consult—we build, automate, and deliver measurable results.

Let us help you unlock the next level of your business—with the right tools, clear strategy, and AI that actually works. Contact Us Today!